Embracing the new, now.

My first post for 2020 and the festive break provided plenty of time for to reflect on what was achieved in 2019, analyse results and note down a few development areas...

The value of your intangible assets

According to Thomson Reuters and Interbrand 40 years ago, only 5% of a company's market value was attributed to intangible assets, today this has increased to on average 75%. What are a company's intangible asset? None physical assets such as: Company brand recognition Personal/professional reputation of employees Business methodologies Goodwill Customer loyalty Among other things,... Continue Reading →

Hard-hat to toe-cap, mind the perception gap

From hard-hat to toe-cap. Ever wondered where the sayings, ‘head strong’, ‘gut instinct’ and ‘finding your feet’ come from.  As human beings we receive and react to communication in all manner of ways. As a successful and highly-commended communications professional working in the construction and infrastructure industry, I have done my fair share of studying.... Continue Reading →

New Year Comms Resolutions

It’s new year resolution time Mine usually goes something along the lines of; Going to the gym more Better eating habits More hobby time (I’m a hobby photographer in my spare, spare time) I usually manage to stick to it for a month or so, after which, one or more fall by the wayside. So... Continue Reading →

What did I learn from #Inktober2017

What is #Inktober? Inktober was created by Jake Parker back in 2009. Jake is a well published artist who has some very well known works and clients. ('Ice Age: Dawn of the Dinosaurs', 'Epic' and 'Horton Hears a Who', to name but a few...) Jake says, “Every October, artists all over the world take on... Continue Reading →

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