According to Thomson Reuters and Interbrand 40 years ago, only 5% of a company's market value was attributed to intangible assets, today this has increased to on average 75%. What are a company's intangible asset? None physical assets such as: Company brand recognition Personal/professional reputation of employees Business methodologies Goodwill Customer loyalty Among other things,... Continue Reading →
After many years of striving to build positive communication between the construction company’s ‘logo’ and the colleagues wearing that logo, I have built a passion for developing clear, two-way and mutually beneficial communication strategies. When a construction company takes over an ongoing contract, it doesn’t just inherit the project deliverables, it inherits the deliverers too.... Continue Reading →
From hard-hat to toe-cap. Ever wondered where the sayings, ‘head strong’, ‘gut instinct’ and ‘finding your feet’ come from. As human beings we receive and react to communication in all manner of ways. As a successful and highly-commended communications professional working in the construction and infrastructure industry, I have done my fair share of studying.... Continue Reading →
IoIC Insight Seminar #ioicinsight17 The Value of the Employee Voice As I got ready I contemplated on the event ahead. I always gain so much when attending IoIC events and wish I could get to more, so I was thrilled to be attending the ‘Insight’ seminar 2017. I did what I expect most attendees do,... Continue Reading →
Attracting post-millennials is one thing... Engaging and retaining post-millennials will require a well thought-out Internal Communications Strategy...Are you ready?